Retailers everywhere are trying to reach new customers to expand sales.  One of the new effective ways to do that is by making your store available on mobile devices like Apple's iPhone.   
 
At 5 Factorial Software, we have built a customizable store framework that allows us to implement a customized, branded store application on a variety of phones. This framework is effective enough that we can economically produce applications using no further expenses than stores' existing affiliate programs.  It's a win-win-win situation for the store, the customer, and us.
 
Stores get a custom themed and branded application on the iPhone and other mobile devices.  Customers get the convenience of an always ready application that makes shopping fun and easy.  It literally takes five seconds from pocket to shopping. 

Our store infrastructure is currently available on the iPhone and Windows Mobile devices.  A Blackberry implementation is in development and will be available in the Fall of 2009 and a Nokia S40 and S60 implementation is expected by the end of 2009.